Browsing by Author "Chanyasak, Teerawut"
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Business model adaptation as a strategic response to crises: navigating the COVID-19 pandemic
Chanyasak, Teerawut; Koseoglu, Mehmet Ali; King, Brian; Aladag, Omer Faruk (EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2021)Purpose This study aims to explore how hotels adapt their business models as a strategic response to crisis situations. It sheds light on the processes and methods of business model adaptation during severe crisis situations, ...