Ara
Toplam kayıt 184, listelenen: 41-50
Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image
(EMERALD GROUP PUBLISHING LTDHOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND, 2018)
this paper is to investigate the influence of guerrilla marketing in social media on brand image.
Design/methodology/approach - A conceptual model was developed based on the information acceptance model (IACM). The ...
The impact of trade openness on global carbon dioxide emissions: Evidence from the top ten emitters among developing countries
(ELSEVIERRADARWEG 29, 1043 NX AMSTERDAM, NETHERLANDS, 2016)
This study aims to analyze the relationship between carbon dioxide (CO2) emissions, trade openness, real income and energy consumption in the top ten CO2 emitters among the developing countries; namely China, India, South ...
Çevrimiçi Deneyler
(Akademisyen Kitabevi, 2021)
Ekonomi bilimi deneysel metotların gün geçtikçe daha da fazla kullanıldığı birbilim dalı haline gelmiştir. Gelişen teknoloji ile birlikte deneysel çalışmalar içinkullanılan araçlar da gün geçtikçe artmaktadır. Literatürde ...
Airbnb and COVID-19: SPACE-TIME vulnerability effects in six world-cities
(Elsevier, 2022)
This study examines the COVID-19 vulnerability and subsequent market dynamics in the volatile hospitality
market worldwide, by focusing in particular on individual Airbnb bookings-data for six world-cities in various
continents ...
HOW AND WHEN CUSTOMER ENGAGEMENT UNDERLIES THE LINK BETWEEN FAMILY OWNERSHIP AND FIRM PERFORMANCE: A CONCEPTUAL FRAMEWORK
(Çukurova Üniversitesi, 2022)
With the rapid proliferation of social media, two-way interactions between customers and
firms are increased in the past decade. This interactive communication helps firms
increase customer engagement. For this reason, ...
City love and neighbourhood resilience in the urban fabric: A microcosmic urbanometric analysis of Rotterdam
(ELSEVIER, 2022)
Ups and downs in city life are dependent on the citizens' appreciation for their urban ‘home’, in
particular the neighbourhood liveability. Taking modern research on urban wellbeing and
happiness as a point of departure, ...
Special issue on ‘The city 2.0 – Smart People, Places and Planning’
(ELSEVIER, 2022)
.
A step forward on sustainability: The nexus of environmental responsibility, green technology, clean energy and green finance
(ELSEVIERRADARWEG 29, 1043 NX AMSTERDAM, NETHERLANDS, 2022)
The literature lacks enough evidence on the nexus of green finance and clean energy although the terms 'green' and 'clean' have been eminent concepts in sustainable development. Therefore, the fundamental objective of this ...
Student performance under asynchronous and synchronous methods in distance education: A quasi-field experiment
(ELSEVIER SCI LTD, 2022)
This study examines student performance under asynchronous and synchronous methods in a
microeconomics course during COVID-19 pandemic. We conduct a quasi-field experiment in a
state university in Turkey. In the experiment, ...
The roles of technology and Kyoto Protocol in energy transition towards COP26 targets: Evidence from the novel GMM-PVAR approach for G-7 countries
(ELSEVIER SCIENCE INC, 2022)
The investigation of the determinants of energy transition has become very attractive and popular due to the
Sustainable Development Goals and COP26 targets. However, one shortcoming of the existing studies is the
inability ...